Yahoo Brings oneSearch Local Search
Solution to Canada and Europe
Press Release -
May 6, 2007
The web’s #2 search engine, Yahoo, has extended the beta launch of
its mobile local search solution, oneSearch, to Canada, France,
Germany, Italy, Spain, and the UK, in an attempt to target Google’s
mobile internet ambitious on these countries.
oneSearch, which went live in the U.S. in March, allows users to input
a generic search term like “coffee” or “pizza” to obtain a list of
nearby coffee shops or pizza restaurants and hyper-linked phone
numbers.
“What consumers want from a mobile search is entirely different to
what they want on the PC,” commented Geraldine Wilson, the head of
Yahoo’s Connected Life division in Europe.
In
addition to local search, the oneSearch tool also provides easy mobile
access to local weather, news, images, and financial updates.
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