Alltel Launches Mobile Data “Day Pass”
Option
Press Release -
May 3, 2007
Regional wireless carrier, Alltel, has begun offering “Day Pass”
access to mobile data services, in an effort to lure customers into
buying a monthly data package.
For $1.49, subscribers are given full access to all of Alltel’s Axcess
wireless web services, including news, sports, weather, and mobile
browsing, for a period of 24 hours.
“Alltel continues to offer services that allow customers to easily
integrate mobile content into their daily lives,” commented Alltel’s
senior vice president of product management, Wade McGill. “The
introduction of the Day Pass option is another example of Alltel’s
commitment to give our customers the ability to control and customize
their wireless experience.”
The Day Pass service is powered by Motricity’s content delivery
platform, Fuel, which Alltel also uses to provide wallpapers,
ringtones, and mobile software applications to its existing wireless
data subscribers.
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