AT&T Wireless Launches International SMS Service

Press Release - June 3, 2007

AT&T Wireless announced on Thursday that it is launching America’s first widely available overseas text messaging plan, allowing its customers to send SMS messages to other mobile phone users around the world for as little as $0.10 a pop.

Beginning today, AT&T cell phone users will be able to pay $9.99/month for up to 100 international messages to any of over 140 countries.

This new offering clearly reflects the increasing popularity of text messaging in the U.S. market, which has traditionally lagged behind Europe and Asia in take up of SMS services.